Home » MMA » The billion-dollar industry is behind the scenes of MMA martial arts (part 1)

The billion-dollar industry is behind the scenes of MMA martial arts (part 1)

Originating in the United States, MMA attracted a lot of American attention before spreading around the world and creating a multi-billion dollar industry.

Mixed Martial Arts is a comprehensive fighting game that allows gladiators to use every attack for the sole purpose of defeating the opponent. The appeal of MMA makes it a money-making industry in the US and is increasingly proving attractive around the world.

Speaking of the MMA industry in the US, it is impossible not to mention the Ultimate Fighting Championship (UFC), the biggest tournament. Acquired by the Fertita brothers for $ 2 million in 2001, UFC has achieved unimaginable success. In 2016, the Fertita brothers sold it for $ 4 billion, making it the biggest deal in sports history.

At $ 4 billion, the UFC deal is twice as big as the previous most expensive record in sports. It is even bigger than the value of a series of other famous clubs such as Cowboys, Real Madrid, FC Barcelona, ​​New York Yankees or Manchester United. The record selling price says a lot about UFC’s appeal.

At the most basic level, it is easy to see that UFC brings big profits from the operation process. The top matches, attracting a large audience to the field, revenue coming from ticket sales, advertising, television copyright, Internet or other services that UFC provides to the fans.

Before each Super Bowl match, 12,000 seats in the game field were sold out for an average of 340 USD for each ticket. In addition to those who come to the yard, the company also sells to a few million fans the right to watch the game via television, the Internet for more than 40 USD. For those who want to see high definition images, the amount will be more than 50 USD. On average, each peak game will bring in tens of millions of dollars.